Porsche Supercup, NASCAR and NHRA sponsor, United Parcel Service Inc (UPS.N), signs a four-year deal with the European Professional Golf Association Tour in a strategic play. The deal details were not disclosed, but baseline official sponsorships for the European PGA run about $630,000 a year, according to Wall Street Journal. “We were looking around for a global platform that would be consistent with our expansion,” said Ron Rogowski, director of sponsorships and events for UPS – UPS’s top competitor, FedEx Corp (FDX.N), is a major sponsor of the PGA Tour in the United States.
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